The Challenge
With 100-plus years of history, close to 10 million still assets and nearly half a million motion assets, the need to organize and preserve one of the world’s largest corporate archives was paramount. The majority of the collection consisted of physical formats going back to the early 1900s, along with a substantial growing backlog of digital born media. Their long-term objective is to consolidate, preserve and make available corporate rich media to stakeholders worldwide.
Our Approach
Allied Vaughn’s systematic approach moves this vast historical collection, composed of many sub-collections, into our client’s DAM system while developing and executing workflow processes to accommodate the growth of their digital content. Our product specialists and subject matter experts sort through the millions of assets and determine which assets have long-term value to the collection. Our team moves targeted assets into their DAM system by digitizing, scanning, encoding and uploading. In parallel, the digitized content is cataloged and tagged with all necessary metadata based on a controlled vocabulary taxonomy which we developed. Content value is further enhanced by our research service team that assists thousands of DAM users worldwide.
The Outcome
With proven processes and established workflows in place, our client is maximizing the value of its content. Allied Vaughn acts as the single sourced operational service that provides specialty skillsets, including taxonomists, librarians, SME, research and licensing experts, media technicians, and program/project Managers, all integrated with their DAM system.